It is important to understand that Search Engine Optimization is not a one time only process. The fact that a website or article fights SEO standards today doesn’t necessarily mean that it will hold up to SEO standards tomorrow. Remember that there are three parties involved in every search; the Website, the Search Engine, and the person searching. The demands of these three parties are always changing, and often not in the same way. Websites convert to use new formats, create new features, and are always pushing for more content. Search Engines are always tweaking algorithms, adapting design features, updating standards for content evaluation, and making their platforms easier to use for searchers. The everyman or woman using search engines are also constantly refining their search patterns, even if they don’t realize it. A single users will often have dozens of searches in a single day and search engines are responsible for delivering upon each query with satisfactory results it a timely manner, most often within fractions of a second.
If you have performed Search Engine Optimization in the past, you are on the right track. However, this does not mean that you are free and clear. If you have noticed a downturn in traffic or results, it may because your optimization is out of date. Search Engine Algorithms are constantly being updated, and you may be catering your website towards parameters and metrics that are no longer in play. 2019 has seen the rolling out and implementation of further changes and continued updates. If you haven’t updated your website already, you may have noticed few and less favorable results. But don’t worry, this post will help bring you back up to speed and ahead of the competition. Below is a recap of the updates we’ve seen in 2019, as well as how they’ve affected your website and how you can improve your website to keep ahead of the competition.
Read more...https://simplicitymarketingllc.com/an-seo-update-recap/
Submitted November 11, 2019 at 10:40AM by carlso20 https://ift.tt/2Q9PdF8
